IPSWICH THINGS TO DO
Confident Pricing: How to Communicate Value Without Overexplaining
BGCN – Business Growth Coaches’ Network at Ipswich Town Hall, Ipswich
Price Guide
This is a free eventDates & Times
Friday 20 Mar 2026
09:30 - 13:00
Information - Confident Pricing: How to Communicate Value Without Overexplaining
Join us for this engaging and informative workshop brought to you by BGCN as part of Ipswich Thrive Business Festival
Confident Pricing: How to Communicate Value Without Overexplaining or Underselling
Brief of workshop:
This workshop explores the mindset and practical considerations behind confident pricing as many entrepreneurs struggle to articulate the value of their work clearly or feel confident in pricing conversations.
Together, we’ll look at how beliefs about money and worth influence pricing decisions, how to move from time-based thinking to value-based pricing, and how to communicate value more clearly, avoiding common pricing pitfalls that lead to undercharging or overworking.
Key Objectives and take aways:
· Understand the role mindset plays in pricing decisions
· Shift from time-based pricing to value-based thinking
· Recognise common pricing traps that limit profitability
· Improve how you communicate the value of your expertise
· Approach pricing decisions with greater confidence and clarity
· Identify practical actions to improve pricing or boundaries



